Animation – Smart Inbox
Visma e-conomic

Vektorbaserede animationer skabt i Adobe Animate og eksporteret som HTML5 for at skabe en cool kampagne på SoMe kanaler

Smart Inbox is an add-on system for the accounting system e-conomic which is part of Visma e-conomic. Smart inbox is really smart and saves you many hours when creating your daily accounts flow.

So in order to show that a series of small animations were created for SoMe and specially targeted to LinkedIn.

The purpose of the animations was to create a question mark, to get the discussions going so it could generate a lot of talk about and awareness about this new and really great product.

And it worked really well and got a lot of people to their keyboards typing comments about the claims and questions (done in a fun way).  And as the threads on LinkedIn just grew we just smiled and really accomplished our mission to create a lot of awareness around the benefits of Smart Inbox.

Herunder kan du se nogle af animationerne, de er allesammen lavet i Adobe Animate og bearbedjet i After Effects.

Nogle af animationerne har en afslutning og nogle af dem er tiltænkt at skulle køre i en uendelighed, som et loop. Det er helt bevidst og fordi , at nogle af dem havde en ramme hvor der var en CTA (Call To Action) under animationen.

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